AI strategy, systems and adoption.
A decade-plus across Fortune 500s, agencies, and startups, most of it spent building and leading teams. Work now is AI strategy, the tools that put it to work, and adoption across marketing, communications and the wider organization.
Balancing AI Momentum with Real Constraints
Who gets which AI tools as usage costs rise: chat for every seat, agent tools by demonstrated capability, custom systems where capability and need meet.
Baselineevery seat
Expandedby capability
Fullby capability and need
Open-weight model launches kept pace with closed ones
Among tracked labs in the US, China and France, 26 open and 23 closed models launched in 2025, and 25 open and 26 closed so far in 2026.
2024
2025
2026 to date
Open Closed Vendor launch announcements
How visible a site is to AI crawlers
Checks robots.txt, structured data and AI protocols, then scores the result.
PoorWeakLimitedFair
Using AI to build tools for everyday life and hobbies
Cue is a movie guide that suggests what to watch from your taste and shows where it streams on your services.
1 / 4
Across those industries the work is the same: make content easy to find, keep the technical setup sound, and update the workflow when the channel changes.
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